Collaborative Ideas is a marketing, corporate communications and government relations firm founded by Brett McDermott. The company’s purpose speaks to the outlook he employs as a professional. Ideas that succeed in a crowded marketplace of messages are ideas that are typically developed in a collaborative, collegial environment of innovators and creators.
In addition, Collaborative Ideas engages in corporate communications and government relations by adhering to ideas normally associated with marketing. Often called “public affairs,” corporate communications and government relations activities can be used to build, enhance and maintain brands.
Our approach to marketing and public affairs is exemplified in our logo where two blue circles representing marketing and public affairs overlap and become green. Blue symbolizes strength and stability; green symbolizes growth and prosperity. From a strong, stable foundation, clients can grow and prosper in a competitive marketplace with Collaborative Ideas.
This outlook forms the core of Collaborative Ideas’ approach in meeting all clients’ needs while fulfilling the public interest through the highest of ethical standards.
Collaborative Ideas offers marketing, corporate communications and government relations services to for-profit businesses, non-profit organizations, associations, unions and governments. In particular, our team has expertise in:
- Brand building
- Media relations
- Corporate writing
- Web writing
- Government relations
- Research on public policy issues
Collaborative Ideas seeks to develop, create and implement ideas in marketing, corporate communications and government relations that succeed in engaging with audiences. We do this by elevating the level of accessibility to marketing, corporate communications and government relations for all organizations regardless of their size.
Collaborative Ideas operates in an environment where our team collaborates with clients and their audiences to meet clear, high-level goals.